In light of Baselworld, we’re feeling inspired by Switzerland; a place that has always struck awe into the hearts and minds of its visitors. Whether its surmounting a world famous snow-capped peak, or perhaps purchasing a time honoured piece of exquisite craftsmanship at Patek Phillipe, there is something for everyone.
So, we've curated a list of awe-inspiring activities to enjoy if you’re planning to visit this truly magnificent country in 2017.
The Natural
The Matterhorn

Take the cable cars up the Matterhorn and experience the glory of the Panorama Deck at its peak. From here you can experience 3 countries, 38 four-thousand-meter-peaks and 14 glaciers.
The Glacier Express

The world’s slowest express train may also be the journey with the most stunning views. The carriages glide for 180 miles, travelling from St Moritz to Zermatt in around 7 hours. The carriages of the Express are all glass and perfectly prepared for beauty.
The Less Natural – Geneva
Le Thé
This is said to be one of the best Chinese restaurants in all of Switzerland, with an array of beautiful teas and a menu that focuses on steamed food.
Patek Philippe Museum

If you love watches then this has to be an important stop for you. Discover the intricate history of timepieces at this dazzling museum.
Stroll the Rue de Rhône
Take your time and enjoy the beauty of the place whilst dipping in and out of your favourite luxury shops such as Gucci, Salvatore Ferragamo and Christian Louboutin.
Mamco Museum

See some of the most incredible modern art that Switzerland has to offer in this beautifully curated museum; the perfect place to take some of your holiday selfies too!
The Capital – Bern
Aare Outdoor Baths

If you are looking to combine cultural history with pleasure then there is no better place to do it than the outdoor baths at Marzili, which sit at the foot of the grand parliament building. This idyllic bathing experience is popular with locals looking to cool off, or take a sightseeing tour on the water.
Bern Cathedral

If you are impressed by the intricacies of gothic art or seeking out some physical exertion, Bern Cathedral may be the ideal place for you. With breath taking views atop the 254-step climb, the experience is imbued with a sense of ‘reward’, either in this life or the next.
Zentrum Paul Klee

The modernist masterpiece of a building houses the greatest part of the collection of Paul Klee’s work due to his local heritage. Equally impressive are the building and the art within.
Avant Club

The Bellevue is one of Europe’s grandest hotels, steeped in history and decorated in luxury. The lobby of Bellevue Palace hosts the Avant Club every Friday and Saturday from 9pm until midnight, with sushi creations, gin cocktails and live DJ’s this is the perfect place to relax in luxurious style.
Don’t forget you can shop tax-free in Switzerland, or for other countries in Europe, go to our Where To Shop page for more information.
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